Designing objects that tell stories — Yves Behar (TED)
Saturday, November 12th, 2011“Advertising is the price companies pay for being unoriginal”
Posts Tagged ‘marketing’
Create “Choosing” (Not “Shopping”) Experiences — John Sviokla (Harvard Business Review)
Wednesday, March 23rd, 2011Read the article:
http://blogs.hbr.org/sviokla/2010/05/create_choosing_not_shopping_e.html
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Marketing Can Do Better — by Umair Haque (Harvard Business Review)
Thursday, November 18th, 2010What physics taught me about marketing — by Dan Cobley (TED)
Monday, September 27th, 2010Share and Enjoy
Why Your Customers Don’t Want to Talk to You — by by Matt Dixon and Lara Ponomareff (Harvard Business)
Wednesday, August 11th, 2010Read the article:
http://blogs.hbr.org/cs/2010/07/why_your_customers_dont_want_t.html
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Fire Your Marketing Manager and Hire A Community Manager — by David Armano (Harvard Business)
Saturday, August 7th, 2010Read the article:
http://blogs.hbr.org/cs/2010/07/fire_your_marketing_manager_an.html
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The Five Competitive Forces That Shape Strategy — Michael E. Porter (Harvard Business)
Saturday, June 26th, 2010Share and Enjoy
How to Challenge Your Industry Dogma — by Umair Haque (Harvard Business Review)
Tuesday, June 22nd, 2010Free: The Future of a Radical Price — by Chris Anderson (RSA)
Sunday, January 3rd, 2010Share and Enjoy
The Illusion of Brand Control — by Andrew McAfee (Harvard Business Review)
Thursday, November 26th, 2009Read the article:
http://blogs.harvardbusiness.org/hbr/mcafee/2009/11/the-illusion-of-brand-control.html